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NU Media Era | XeroStrip Clacky Teeth and Mint Green Background Image
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NU Media Era | XeroStrip Logo White
NU Media Era | XeroStrip Strip
NU Media Era | XeroStrip Packaging Strip
NU Media Era | XeroStrip Packaging

THE CHALLENGE

As they entered the arena dominated by major players, XeroStrip needed to develop and implement an effective go-to-market strategy that would not only generate brand awareness, but also convince customers of the superiority and convenience of their innovative strips.

NU Media Era | XeroStrip Packaging Strip
NU Media Era | XeroStrip Strip
NU Media Era | XeroStrip Strip

THE SOLUTION

A well-crafted and flawlessly executed digital marketing strategy utilizing various channels and tactics.

  • Organic Social Media

  • Paid Social Media Ads

  • Pay-Per-Click (PPC) Ads

  • Search Engine Optimization (SEO)

  • Email Marketing Campaigns

NU Media Era  |  XeroStrip Creative Sample
NU Media Era  |  XeroStrip Creative Sample
NU Media Era | XeroStrip Strip
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FEATURED PROJECTS

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LOCATION

Calgary, AB, Canada

DATE

May 2023

WHERE TO FIND THEM

XeroStrip is revolutionizing dry mouth relief with their innovative, clinically proven strips for immediate & long-lasting relief. Created by a dentist, the strips can be used for various causes like medication side effects, CPAP use, diabetes, and more. Plus, XeroStrips last 3X longer than alternatives.

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THE RESULTS

XeroStrip Strip
NU Media Era | XeroStrip Strip

747K

Ad Impressions
in 3 months

3X

Sales targets
in 3 months

232K

Organic reach
in 3 months

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XeroStrip Packaging

We're here to make sure your brand stands out to your audience in a way they can't ignore. Let's get to work! 

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